click clack....

So. We've had a very very successful week or so on our AdWords campaign and we are closing in on the final stretch. As a baseline of what we've accomplished is spending roughly 65% of our $200 amount thus far.

What can we take away from this? I'd think that relevant ads based on the word choice you've selected will drive traffic to your website. But, are the ads 100% relevant to the content on the page? Do the ads create feedback for our client?

I guess that information will have to wait for the final documentation to be writ.